Consistency is the currency of social media. We all know this. Yet, for solopreneurs and side hustlers, "posting every day" usually falls to the bottom of the to-do list, right behind "organizing the tax receipts."

The problem isn't a lack of ideas; it's a lack of systems. If you try to think of a LinkedIn post at 9:00 AM on a Tuesday, you will fail. You need to think of 30 posts at 9:00 AM on the first of the month.

In this guide, we will use AI (ChatGPT or Claude) not just to write captions, but to act as a Social Media Strategist. We will build a "Content Bucket" strategy, generate a table of ideas, and draft the actual posts—all in under one hour .

Phase 1: Defining Your "Content Buckets"

Before we generate a calendar, we must train the AI on what to talk about. Successful brands usually rotate between 4 key themes (Buckets).

1. Education (40%)

How-to guides, tips, industry news. Builds Authority.

2. Personal (20%)

Your struggles, workspace, team. Builds Trust.

3. Social Proof (20%)

Testimonials, case studies, wins. Builds Credibility.

4. Sales (20%)

Direct offers, "Link in bio", discounts. Builds Revenue.

Let's feed this into the AI. Copy and paste the prompt below:

Prompt 1: The Strategist

"Act as a Senior Social Media Manager. I run a [Type of Business, e.g., Handmade Candle Shop] targeting [Target Audience, e.g., Eco-conscious moms].

My goal is to [Goal, e.g., drive traffic to my Etsy shop].

Please brainstorm 5 specific sub-topics for each of these 4 content buckets:
1. Education (Tips on using my product)
2. Personal (My creator journey)
3. Social Proof (Customer reviews)
4. Sales (Product highlights)

Output this as a bulleted list."

Phase 2: Generating the 30-Day Table

Now that the AI has ideas, force it to organize them. We want a table that we can copy-paste directly into Excel or Notion.

Prompt 2: The Scheduler

"Great. Now, using those topics, generate a 30-Day Content Calendar in a table format.

Columns Required:
1. Day (1-30)
2. Content Bucket (Rotate them effectively)
3. Post Hook/Title (Catchy)
4. Visual Idea (Describe the image or video)
5. Caption Outline (3 bullet points of what to say)

Ensure weekends are lighter content (Personal/Inspiration) and Tuesdays/Thursdays are heavy educational content."
-- AdSense In-Article --

Phase 3: Batch Writing the Captions

You have the plan. Now you need the text. Do not generate 30 captions at once. The AI will hallucinate, and the quality will drop. Do it week by week.

Prompt 3: The Copywriter

"Please write the full captions for Days 1-7.

Tone of Voice: [e.g., Friendly, witty, uses emojis, professional but accessible].
Formatting: Use short paragraphs. Include a 'Hook' at the start and a 'Call to Action' (CTA) at the end.
Platform: Optimize for [LinkedIn / Instagram]."
Pro Polish Tip

AI loves boring hooks like "In today's fast-paced world..." (Yawn). After it generates, ask it to: "Rewrite the first sentence of every post to be punchier, using a surprising statistic or a controversial statement."

Phase 4: The Visuals (Canva & Midjourney)

You have the text. Now you need the image. Here is the modern AI workflow for visuals:

Content Type Best Tool Workflow
Carousel Tips Canva Use "Bulk Create" in Canva to turn your AI CSV table into 30 graphics instantly.
Concept Art Midjourney Use the "Visual Idea" column from your AI table as the prompt .
Reels / TikToks CapCut Paste the script into CapCut's AI "Script-to-Video" tool to generate a stock video montage.

Phase 5: Scheduling & Automation

Don't post manually every day. That is a recipe for quitting. Once you have your 30 images and 30 captions, upload them to a scheduler.

  • Buffer (Free Tier): Great for solopreneurs starting out.
  • Metricool: Excellent analytics and lets you schedule "Threads" and TikToks easily.
  • Later: The best visual planner for Instagram-heavy businesses.

Frequently Asked Questions

Will AI content hurt my reach?

Algorithms don't penalize AI text if it engages people. They penalize boring content. If your AI posts get likes and comments, the algorithm will push them. If they are robotic and dull, they will flop. The "Human Editing" step is non-negotiable.

Can I use this for LinkedIn?

Yes, but change the tone. For LinkedIn, ask the AI to "Write in a thought-leadership style, focusing on business lessons and professional growth."

Final Action Step

Open ChatGPT right now. Copy Prompt 1 above and fill in your business details.

Don't worry about the full 30 days yet—just see what 5 ideas it gives you for your "Education" bucket. That first step breaks the paralysis.